Financial checklist for starting a business without burning through savings
Starting a business rewires your finances: one day you’re an employee with steady pay, next you’re managing irregular revenue, taxes, and new expenses. A thoughtful checklist keeps you from sacrificing savings or runway too quickly. This article covers planning cash needs, separating personal and business finances, managing legal obligations, and building reserves so you can launch with clarity.
Clarify your business model and runway needs
Define:
- Your initial expenses (equipment, marketing, legal, software).
- The earliest you expect revenue (weeks or months).
- Your personal living costs during the ramp-up.
Calculate your runway: sum personal expenses plus business burn for the same period. If you need six months of personal expenses and $1,200/month of business spend, aim for a runway covering both or have a plan to reduce business draw during early months.
Separate personal and business finances
Open:
- A dedicated business checking account.
- A business savings or opex account for taxes and irregular payments.
- A bookkeeping system (simple spreadsheet, QuickBooks, Wave).
This separation keeps your personal emergency fund intact and simplifies taxes. Automate payroll for yourself if you expect to pay wages or contractor fees.
Fund legal and structural obligations
- Determine the right entity (LLC, S-corp, sole proprietorship). File formation documents, pay registration fees, and obtain any necessary licenses.
- Set aside funds for legal advice, especially if IP, contracts, or co-founders are involved.
- Consider a business bank account with lower fees or a local credit union to keep costs down.
Budget for renewal costs as well (annual reports, trademark renewals).
Plan for taxes and compliance
- Estimate quarterly estimated tax payments if you’re self-employed.
- Allocate 25–30% of net earnings to cover federal/state taxes and self-employment tax.
- Track deductible expenses (home office, mileage, software) with receipts or digitized logs.
- If you sell products, collect sales tax and remit it promptly.
Use a tax bucket (a dedicated savings account) to hold funds earmarked for tax payments. Automate contributions after each paycheck or invoice.
Build an operating budget
List recurring business costs:
- Software subscriptions.
- Marketing (ads, website hosting).
- Professional services (accountant, attorney).
- Inventory or supplies.
Review the budget monthly, comparing actuals to estimates. Use the budget to decide whether to invest in growth or stay conservative.
Manage insurance and risk
- Consider general liability insurance if you serve clients in person or handle products.
- Explore professional liability (errors & omissions) for consultancies.
- Protect equipment with property or inland marine insurance.
- Review health insurance options—your employer plan might end, so plan for private or ACA coverage.
Factor insurance premiums into your operating budget and personal planning.
Keep a personal buffer
Even if your business covers some personal needs, keep an emergency fund separate from business cash. If a client payment is late, you don’t want to tap business funds or rely on credit.
- Set aside at least three months of living expenses in a liquid account.
- Build a “client gap” fund for late payments (equivalent to one month of business expenses).
Track cash flow religiously
Cash flow is king. Document:
- Invoices issued vs. collected.
- Days sales outstanding (DSO).
- Payment terms and follow-up schedule.
Use automation (invoicing tools with reminders) to avoid chasing payments manually. If clients delay, escalate politely but firmly with shared evidence (contracts, emails).
Plan for growth and learning
- Budget for professional development (courses, coaching) that enhances your business skills. Use the PD budget article for structure.
- Build a network of peers to share experiences and strategies.
- Document experiments (a new marketing channel, pricing shift) and results to refine decisions.
Closing advice
Launching a business doesn’t require draining your savings. Plan your runway, separate finances, fund taxes and insurance, monitor cash flow, and keep personal buffers intact. When you treat the business as an extension of your broader financial life, you stay resilient and curious, ready to adapt without panic.